While no one can really crack the Instagram Algorithm, however there are steps you can take to counteract its effects. Before you start implementing the tips below, you need to know your target audience – What are their interests? Where are they from? How old...
One of the first steps in getting found online is to make sure that you have a SEO (Search Engine Optimization) strategy in place, especially if you want to be found locally. This is especially true if you are a service-based business with no storefront. The first...
Did you know people spend MORE money on Pinterest than any other social media platform? Pinterest is one of the world’s leading platforms for sharing ideas and finding inspiration. However, it is one of the most ignored social media platforms among small business...
When was the last time you looked at your marketing efforts to see how they are working for you? Understanding the activity and engagement on your social media, is a great way to build an effective marketing plan for your business. An social media audit allows you to...
Is email marketing dead? The truth? Absolutely not! If you haven’t started building your email list, you are missing out on a huge opportunity to get leads. Email allows you to nurture leads over time, analyze the content that your customers like the most, and...
Let’s start off by defining what a social media manager is. A social media manager has access to your social media channels, implements a strategy that will bring you more followers and engagement and builds brand awareness over time. If you’re a small business owner...
