by Orzala Quddusi | Dec 1, 2019 | Marketing, Social Media Marketing, Uncategorized
It’s that time of year again… The malls are overcrowded, your planning for your holiday cookie exchange, your inbox is overflowing with discounts and sales, your in-laws are calling you every other day about dinner plans and as a business owner it just so happens to...
by Orzala Quddusi | Nov 16, 2019 | Marketing
5 Steps to Creating a Holiday Marketing Plan ‘Tis the season for giving, so why not give back to your loyal customers and followers. You can do this by running a contest for the month of November/December, hosting surprise specials, or even having “12 days of...
by Orzala Quddusi | Sep 27, 2017 | Marketing, Social Media Marketing
When we think about marketing there is more than we realize. In the business world , marketing can make or break a business in particular social media marketing. With the widespread access to social media comes an even greater emphasis that social media is real and it...
by Orzala Quddusi | May 25, 2015 | Marketing, Social Media Marketing
Your business is growing, albeit slowly perhaps and you want to give it a boost by focusing more on social media. Great. You are not alone in thinking this. You can picture it now. You know that building your brand is what you need to accomplish. No problem. You...
by Orzala Quddusi | May 20, 2015 | Marketing
Whether or not to outsource any part of your business is something that requires careful consideration most of the time. Many might think this is true of entrepreneurial businesses only. The reality is that when it comes to your social media marketing, small to...
by Orzala Quddusi | Apr 8, 2015 | Marketing
When I’m assisting small to medium business owners develop their marketing strategies, there’s one question I get asked whenever we get to the budget. That question is, “What should I spend?” Having a formula would be ideal. For instance, you could base your...