Social Media Management
For businesses, one of the main challenges with social media management is creating and maintaining consistent, high-quality content that is relevant and engaging to their target audience. As I am sure you are now aware, this can be a time-consuming task, especially as you are also wearing many hats in your business already. It requires a commitment to stay on top of the constantly evolving social media landscape and the different algorithms used by each platform.
Running a social media account is about more than just having conversation with your community. In order to engage your target audience, leads and prospects you need to generate new and interesting content regularly.
This is our speciality and passion! We can assist with creating your social channels, writing copy and building graphics for the platforms you want to have a presence on, creating monthly content strategies, buying social advertising, stay on top of monitoring and responding to customer inquiries and complaints in a timely and effective manner as well as making the progress reports and analytics easier to understand.
Social Media Platforms – We help you choose, set up and manage the right platforms for you.
We specialize in the following platforms and services:
Facebook: It remains the most popular social network on the web with over 2 billion monthly active users. Through Facebook, a business can reach a large and diverse audience, engage with potential and current customers, and increase brand awareness and loyalty. It also allows businesses to share updates, promotions, and valuable content with their audience, as well as gather valuable insights and feedback through analytics and customer interactions. Furthermore, it is a cost-effective form of advertising, as it is free to create a profile and businesses can choose to invest in paid advertising to reach a larger audience.
Instagram: Is a highly visual platform with over 1 billion monthly active users. You can showcase your products or services through eye-catching images and videos, and can help to increase brand awareness and engagement with potential customers. Instagram also offers various features such as Instagram Reels, Stories and Posts, which can be used to provide behind-the-scenes content, promotions, and exclusive deals. Additionally, Instagram also has a robust and growing e-commerce platform which can be used to sell products and services directly to customers.
Pinterest: Is a visual search engine and a powerful tool for businesses to showcase their products and services. Through creating boards and pins that feature products and services, it can help increase brand awareness, drive website traffic, and generate leads and sales. Pinterest has a large and engaged user base with over 430 million active monthly visitors making it a valuable platform for businesses to reach their target audience. It is perfect for businesses that sell products & services, especially those with a visual aspects, such as fashion, home décor, and DIY projects, food, travel, health, wellness and coaching.
LinkedIn: A powerful platform for business-to-business (B2B) networking, talent recruitment and brand building. It’s a great platform for businesses to connect with other professionals, share content, and build relationships with potential customers and clients.
Blog writing: Blogging allows businesses to establish themselves as experts in their field, increase their visibility online, and drive more traffic to their website. Through regularly creating and sharing valuable content, businesses can attract and engage with their target audience, build trust, and establish themselves as a thought leader in their industry. Blogging also helps businesses to improve their search engine rankings, increase their online presence, and generate leads and sales. As a blog page regularly changes on a website, it is excellent for profiling the expertise of the company, boosting brand awareness and credibility. A blog helps showcase the company’s products, services, and values and to establish a connection with their target audience
Email Marketing: Is a cost-effective and efficient way for businesses to communicate with their target audience. Some benefits of email marketing include: Building and maintaining relationships with customers and potential customers; increasing brand awareness and loyalty; driving website traffic and sales, providing valuable and relevant content to subscribers, measuring and analyzing the success of campaigns, targeting specific segments of a mailing list for personalized messaging and helps automate and streamline the marketing process.
Social Media Content Creation and Scheduling Services
- Designing, creating & posting daily industry-related content
- Interacting and engaging with your fans
- Creating images branded with your logo
- Providing high targeted ads
Creating and Customizing Profiles and Pages
- Adding profile/business images
- Creating customized cover images
- Copywriting for profiles/pages
- Profile/Page optimization
- Social Media Post copywriting
Social Media Ad Creation including:
- Designing ad to target audience
- Target audience research
- Monitoring and analyzing results
- Social Media insight monitoring
- Social Media giveaways